Role: Freelance VP, Analytics

Location: EST/Must be located in and authorized to work in the US

Hybrid/On-site/Remote: Remote

Clutch Creative is a rapidly growing staffing agency. We support our clients by identifying unreachable talent that helps their businesses grow. Our candidates work with us because they know we have the best opportunities available to them and will help them navigate their next career move. We care, we're honest, and we hustle—that's what makes us Clutch. Clutch is looking for an experienced Freelance VP, Analytics for a client of ours.

Our client is a premier, world-class healthcare and pharmaceutical marketing agency. They are seeking a heavy-hitting, strategic freelance leader to step in and elevate their data analytics practice, serving as a high-level consultative partner to prominent global pharma brands.

Responsibilities:

• Strategic Client Leadership: Serve as the executive data and analytics consultant for major pharmaceutical and healthcare accounts, translating complex data ecosystems into clear, actionable business strategies for senior brand stakeholders.
• Measurement Framework Architecture: Design, implement, and oversee comprehensive, full-funnel measurement strategies, advanced marketing attribution models, and learning agendas across paid media, owned web properties, email, and CRM channels.
• Healthcare & Pharma Data Governance: Ensure all tracking, data collection, and analytics deployment strategies strictly adhere to pharmaceutical industry regulations, MLR compliance, HIPAA standards, and evolving 1st-party data regulations.
• Cross-Functional Solution Design: Partner closely with Agency leadership across Account, Media, Creative, and Strategy teams to build fully integrated, data-driven campaign optimization programs and real-time test-and-learn frameworks.
• Advanced Analytics Delivery: Oversee the development of executive-ready data visualization products, enterprise dashboards, and predictive performance reports that clearly connect marketing spend to business outcomes, script lift, and patient/HCP engagement.
• Interim Practice Mentorship: Provide strategic direction and technical guidance to an internal team of data analysts and data management specialists, fostering best practices in tagging governance, taxonomy generation, and quality assurance.
• Pitch & Commercialization Support: Participate in new business opportunities and organic account growth pitches, positioning the agency’s technical mar-tech and media analytics capabilities as a core competitive differentiator.

Qualifications:

• Experience Tier: 10+ years of digital analytics, mar-tech, or business intelligence experience, with a proven track record operating at a VP or Executive Director level.
• Mandatory Vertical Background: Must have experience working inside a pharmaceutical or healthcare marketing agency. Background must include direct familiarity navigating the unique regulatory boundaries of both HCP (Healthcare Professional) and DTC (Direct-to-Consumer) digital media data streams.
• Technical Stack Fluency: Executive familiarity with enterprise analytics platforms and data tools, including Google Marketing Platform (GA4, GTM), Adobe Analytics, Veeva systems, data visualization tools (Tableau, PowerBI), and media clean rooms.
• Consultative Polish: Exceptional storytelling capabilities with a demonstrated knack for turning fragmented backend pharma data into a cohesive, persuasive presentation for executive-level audiences.
• Freelance Agility: A self-motivated, entrepreneurial mindset comfortable entering an ongoing account structure, absorbing ambiguity rapidly, and establishing immediate trust with minimal onboarding.

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