Role: Senior Strategist, Social Media & Innovation

Location: Philadelphia, PA

Hybrid/On-site/Remote: Hybrid

Clutch Creative is a rapidly growing staffing agency. We support our clients by identifying unreachable talent that helps their businesses grow. Our candidates work with us because they know we have the best opportunities available to them and will help them navigate their next career move. We care, we're honest, and we hustle—that's what makes us Clutch.

Clutch is looking for an experienced Senior Strategist, Social Media & Innovation for a client of ours. We are seeking an intuitively insightful and forward-thinking leader to drive brand longevity through cutting-edge strategy, digital innovation, and AI integration. The ideal candidate lives at the intersection of data, technology, and culture, and is comfortable navigating ambiguity with conviction and authority.

Responsibilities:

• Strategic Leadership: Lead brand planning and development for a diverse portfolio of consumer brands, proposing marketing recommendations that blend consumer insights with emerging cultural trends.
• Social-First Strategy: Skillfully apply social-first methodologies to solve complex client challenges and manage end-to-end social media strategies for both clients and the agency brand.
• Innovation & AI Integration: Act as a connector between creative, data, and technology teams to operationalize AI. Identify high-impact AI use cases that provide measurable business value and tangible results.
• Insight Generation: Guide the agency through qualitative and quantitative research (social listening, market research, and competitive analysis) to unlock unexpected insights that drive impactful campaigns.
• Creative Briefing: Craft powerful, inspiring creative briefs and develop foundational brand platforms, including positioning, purpose statements, and voice/tone guidelines.
• Client Consultancy: Partner directly with clients and C-suite teams to discuss brand health and untapped opportunities; design and lead consultative workshops and visioning exercises.
• Cross-Functional Coordination: Collaborate with PR, Influencer, and Paid Media teams to ensure social efforts are seamlessly integrated into broader multi-channel campaigns.
• New Business Support: Represent the Brand Strategy department in pitches, RFP responses, and the development of project scopes.

Qualifications:

• Experience: 5–7 years of advertising or brand planning experience within an agency environment is required.
• Mentorship: At least 1 year of experience mentoring or managing junior-level strategists/planners.
• AI Expertise: A fundamental understanding of AI models—how they function and operate—with a track record of experimenting with new technologies and automation tools.
• Social Fluency: Deep knowledge of best practices across all major platforms (Meta, TikTok, X, LinkedIn, etc.) and a keen eye for emerging or niche digital channels.
• Technical & Business Acumen: Ability to align AI and emerging technology solutions with measurable organizational goals and business processes.
• Research Skills: Proficiency in using social listening and performance metrics to extract actionable insights and inform content plans.
• Communication: A commanding presence with the ability to "work a room," facilitate high-level workshops, and sell-in strategies across matrixed organizations.

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