Outdoor Living Sales Specialist

Synthetic Turf & Premium Outdoor Solutions

Position Summary

Our client, a leading provider of premium synthetic turf and outdoor surface solutions in South Florida, is seeking a motivated, high-integrity Outdoor Living Sales Specialist to drive sales across residential, commercial, HOA, municipal, pet, playground, landscape, sports, and golf applications.

This is a relationship-driven, project-based sales role focused on developing new business, managing qualified leads, and expanding market presence throughout South Florida.

Projects can exceed $50,000 in value, making this an ideal opportunity for a confident sales professional who understands how to sell value over price, build trust, and guide clients toward the right long-term solution.

The successful candidate will represent a premium product offering with advanced solutions designed around durability, safety, drainage, aesthetics, and long-term performance.

Key Responsibilities

Lead Generation & Business Development

Proactively identify and engage prospective clients through networking, referrals, outbound outreach, community relationships, and strategic partnerships. Develop relationships with HOAs, builders, landscape architects, property managers, municipalities, schools, pet facilities, and other referral partners.

Sales Appointments & Site Consultations

Schedule and conduct site visits, assess project scope, accurately measure project areas, identify client needs, document site conditions, and present tailored solutions.

Product & Solution Consultation

Guide clients toward the appropriate solution based on the project application, including pet areas, playgrounds, landscapes, sports environments, putting greens, rooftops, courtyards, commercial spaces, and municipal projects.

Proposal Development

Create compelling, professional proposals that clearly communicate value, durability, warranty, drainage, safety, maintenance savings, aesthetics, and long-term return on investment.

Client Relationship Management

Maintain accurate CRM records, track follow-up activity, document client communication, and consistently nurture opportunities throughout the full sales cycle.

Closing & Project Handoff

Secure client commitment, signed agreements, and deposits. Coordinate closely with operations to ensure a seamless handoff and exceptional installation experience.

Market Development

Build and strengthen relationships with homeowners, HOAs, builders, landscape architects, schools, pet facilities, commercial property managers, municipalities, luxury communities, and strategic referral partners.

Sales Performance Expectations

The Outdoor Living Sales Specialist will be expected to:

• Work toward a goal of 10 qualified sales appointments per week.
• Maintain a target 15% close rate on qualified sales opportunities.
• Generate new sales opportunities through referrals, networking, prospecting, community outreach, and strategic relationship development.
• Consistently build and maintain a healthy sales pipeline through both company-provided leads and independent business development.
• Accurately track appointments, opportunities, follow-up activity, proposals, and sales results within the company CRM.

Performance will be evaluated based on appointment activity, close rate, total sales revenue, self-generated opportunities, pipeline development, CRM compliance, and overall contribution to company growth.

Ideal Candidate

Driven & Accountable

A self-motivated sales professional who thrives in a performance-driven environment and takes ownership of their pipeline and results.

Customer-Focused

Approaches sales by identifying problems, educating clients, and building trust through transparency and professionalism.

Confident in Premium Sales

Comfortable selling higher-value solutions, protecting margin, and clearly articulating long-term value over lower-cost alternatives.

Outdoor & Design-Minded

An interest in landscaping, outdoor living, pets, playgrounds, sports, golf, construction, or property improvement is strongly valued.

Collaborative

Works effectively with leadership, operations, design professionals, and installation teams to ensure successful project delivery.

Detail-Oriented

Manages measurements, proposals, scheduling, follow-up, CRM activity, and project handoffs with accuracy and professionalism.

Qualifications

• Experience in synthetic turf, landscaping, construction, outdoor living, home improvement, commercial sales, or project-based sales is strongly preferred.
• Experience selling to homeowners, HOAs, builders, property managers, schools, municipalities, or commercial clients is a plus.
• Strong verbal and written communication skills.
• Demonstrated ability to confidently sell premium or higher-priced solutions.
• Ability to measure project sites and understand basic site conditions.
• Comfortable using CRM systems and digital sales tools.
• Professional appearance and a customer-first mindset.
• Valid driver's license and reliable transportation.
• Flexibility to accommodate occasional evening or weekend appointments based on client schedules.

Compensation

Earning Range: $100,000–$160,000

Compensation includes commission opportunities and performance-based sales incentives.

Benefits

• 401(k) with company matching
• Health, dental, and vision insurance
• Health savings account
• Life insurance
• Paid time off
• Travel reimbursement
• Company-provided electronics and professional sales tools, including a laptop, phone, and measuring equipment

About Our Client

Our client is an established provider of premium synthetic turf and outdoor surface solutions serving residential, commercial, HOA, municipal, recreational, pet, playground, sports, golf, and landscape applications throughout South Florida.

Known for integrity, innovation, craftsmanship, and a customer-first approach, the organization focuses on high-value projects and long-term client relationships.

This is a high-performance, values-driven team that believes in accountability, collaboration, and delivering an exceptional customer experience from the initial consultation through project completion.